During the Hajj season, where souls from all corners of the earth flock longing for the Sacred House of Allah, a digital system worked behind the scenes with professionalism, accompanying more than 1.6 million pilgrims on their spiritual journey, ensuring they remain in constant contact with their loved ones, amidst an extraordinary spiritual atmosphere and a safe communication experience around the clock.
The digital enabler managed the Hajj season of 1446 AH with the highest levels of readiness and reliability, enhancing the pilgrims’ experience through a professional digital infrastructure, supported by an advanced communication network, and operations and maintenance teams working tirelessly in the field. Through an integrated and technologically advanced operations center equipped with the latest monitoring, analysis, and network operation technologies, the group monitored all performance indicators in real-time, enabling them to make immediate, accurate decisions and ensuring service continuity even at peak times.
On the Day of Arafah and the first days of Eid, the network recorded record levels of data and calls, surpassing previous Hajj seasons, reflecting high readiness and operational efficiency supported by artificial intelligence. The group launched an advanced technological system based on generative AI and a Cognitive SON system based on smart linguistic models, enabling field teams to