PT Daya Adicipta Motora (DAM), the main dealer of Honda motorcycles in West Java, has again presented a safety riding education program called Honda Safety Generation (HSG) 2026. This activity is part of Honda’s commitment to strengthening a safe riding culture while building closeness with the younger generation through an educational, interactive, and fun approach.
Through Honda Safety Generation 2026, Honda aims to get closer to the younger generation with educational and enjoyable activities. Honda also invites students to better understand the importance of riding safety through the #Cari_Aman campaign.
The series of Honda Safety Generation 2026 activities began with a roadshow to 20 high schools in Bandung from March 30 to April 27, 2026. During the roadshow, students received safety riding education, information about the Honda Safety Generation program, school extracurricular performances, and an exhibition featuring various Honda products.
After the roadshow, participants took part in the HSG Camp on May 4-5, 2026, held at the Safety Riding Center of PT Daya Adicipta Motora. During this event, participants received training including safety riding materials from Honda instructors through theory, practical skills, and use of the Honda Riding Trainer (HRT) Simulator. Additionally, participants received public speaking training with Ale Aulia, article writing preparation, and creative content creation training with influencer Mada Riyanhadi.
Honda Safety Generation 2026 also featured various competitions for students, including a Safety Riding Skill Competition with 40 participants, an Article Competition with 20 student groups, a Campaign Content Competition with 20 groups, and an Extracurricular Competition also involving 20 school groups.
The grand finale of Honda Safety Generation 2026 took place on May 20-21, 2026, at the Safety Riding Center of PT Daya Adicipta Motora. In the final round, students from 20 high schools in Bandung competed in various educational and interactive competitions, including a Quiz, Public Speaking, HRT Challenge, Safe Skill Competition, and Extracurricular Competition performances.
In addition to individual assessments in several competition categories, there was also an inter-school assessment accumulated from all competition series such as the Article Competition, Campaign Content Competition, and participant performance in each activity session to determine the Best of The Best School of Honda Safety Generation 2026.
The entire event series concluded with an Awarding session as a form of appreciation for the best participants and schools in Honda Safety Generation 2026.
The General Manager of Motorcycle Sales, Marketing, & Logistics at DAM, Handi, said, “Honda Safety Generation 2026 is one of our efforts to continue providing safety riding education that is close to the younger generation. Through an interactive, competitive, and fun concept, we hope students not only understand the importance of riding safety but can also implement the #Cari_Aman culture in their daily activities.”
“We also hope that through Honda Safety Generation 2026, a younger generation will emerge that is not only creative and active but also capable of becoming Honda Safety Riding Generation Ambassadors and role models for riding safety in school environments and society,” he added.
Through the Honda Safety Generation 2026 program, DAM hopes that the younger generation can become pioneers of a safe riding culture in their surroundings. With an interactive and enjoyable learning experience, Honda aims to continue building emotional closeness with the younger generation while instilling the #Cari_Aman spirit in daily riding activities.
Not only becoming Honda Safety Riding Generation Ambassadors, participants are also expected to extend Honda’s reach in spreading the message of riding safety through articles, creative content campaigns, and various positive activities in school environments and on social media.
