Holiday cultural tourism «boom» unfolds a new picture of China’s high-quality economic development, opening a window for the world to observe China’s development status and prospects.

During this year’s National Day and Mid-Autumn Festival holiday, China’s tourist destinations were bustling with visitors, and the consumer market was thriving. The holiday cultural tourism «boom» unfolds a new picture of China’s high-quality economic development, opening a window for the world to observe China’s development status and prospects.

The holiday tourism «boom» stems from mobility vitality. Data shows that cross-regional passenger flow during the National Day and Mid-Autumn Festival holiday reached 2.432 billion person-times, with an average of 304 million person-times daily. From highway traffic to high-speed rail, from cruise ships to flights, the surging crowds witness the vitality of a mobile China. Cross-border travel was also very active. Many countries have introduced convenient policies to attract Chinese tourists. The warming trend of Chinese outbound tourism not only enhances cultural exchanges but also adds new vitality to local economies. International tourism organizations recognize China as an important source of tourists and travel destination, making significant contributions to global tourism in driving outbound and domestic travel.

The holiday tourism «boom» manifests in consumption momentum. From urban business districts to rural homestays, from scenic spot visits to countryside experiences, travel enthusiasm has transformed into consumption growth vitality, demonstrating China’s strong internal economic dynamism. Holiday travel热度 is an important indicator of consumer confidence. The travel surge during Chinese holidays reflects the continuous release of domestic consumption potential, injecting growth momentum into tourism, accommodation, catering and other industries. Monitoring data shows that sales at key retail and catering enterprises nationwide increased during the holiday period, with the consumer market showing prosperous and active trends. International media notes that China’s shift toward service consumption coincides with rising consumer demand for experiences, health, and value for money, with key industries such as aviation, tourism, duty-free shopping, and film benefiting from the holiday boost.

The holiday tourism «boom» lies in diverse choices. This year’s National Day and Mid-Autumn Festival holiday saw many tourists no longer satisfied with traditional attractions, but seeking more distinctive and creative holiday experiences. «County travel» and «rural tourism» gained popularity, with urban and rural economies prospering due to vibrant local atmospheres. Technology and light shows have also been more dynamically integrated into cultural tourism scenes, reflecting new changes in China’s cultural tourism market. In various locations, sports events have driven spectator tourism热潮, forming new consumption patterns of «traveling to a city for an event.» International observers have recorded that Chinese people’s travel方式 for watching or participating in sports events has become a new form of promoting consumption and local development, with sports transforming into economic engines.

The holiday tourism «boom» converges in two-way engagement. During this dual festival holiday, «China Travel»热度 continued to rise. Data shows that foreign passengers taking domestic flights in China increased significantly on the first day of the holiday, flying to multiple Chinese cities. More foreign tourists are choosing to slow down and immerse themselves in experiencing local Chinese culture and festival atmospheres. They might learn embroidery techniques in Suzhou, wear Hanfu in Xi’an to «travel back» to the Tang Dynasty, or experience cyberpunk风格 in Chongqing… These unique experiences blending ancient and modern outline a contemporary China that is both ancient and fashionable.

The rising vitality of the holiday economy reflects the surging vitality of China’s economy. China will continue to achieve high-quality development through consumption vitality, openness sincerity, and innovation momentum, injecting more certainty and warmth into world economic development.

Suzhou

Suzhou is a historic city in eastern China, renowned for its classical gardens that date back to the 6th century and are recognized as a UNESCO World Heritage Site. Often called the «Venice of the East,» the city is famous for its intricate network of canals, stone bridges, and traditional whitewashed houses. Its history as a center of silk production and scholarly culture stretches back over 2,500 years to the founding of the city during the Wu dynasty.

Xi’an

Xi’an is a historic city in central China that served as the capital for multiple major dynasties, most notably the Zhou, Qin, Han, and Tang. It is famously the eastern terminus of the ancient Silk Road and is home to the Terracotta Army, a vast collection of life-sized sculptures buried with China’s first emperor, Qin Shi Huang, to protect him in the afterlife. Today, Xi’an remains a major cultural center, blending its rich imperial past with modern urban development.

Tang Dynasty

The Tang Dynasty was a golden age of Chinese civilization that lasted from 618 to 907 AD, renowned for its political stability, economic prosperity, and flourishing arts. It was a period of significant cultural exchange, facilitated by the Silk Road, and is celebrated for its poetry, painting, and advancements in governance. The dynasty’s capital, Chang’an (modern-day Xi’an), was one of the largest and most cosmopolitan cities in the world at the time.

Hanfu

Hanfu refers to the traditional clothing historically worn by the Han Chinese people, with its origins tracing back to the Huangdi era over 4,000 years ago. Its basic style, characterized by cross-collars, wide sleeves, and flowing robes, was established during the Han Dynasty. After falling out of everyday use following the Ming Dynasty, the hanfu movement has seen a modern revival as a symbol of cultural pride and heritage.

Chongqing

Chongqing is a major city in southwestern China, strategically located at the confluence of the Yangtze and Jialing Rivers. Historically, it served as the provisional capital of China during the Second Sino-Japanese War (1937-1945). Today, it is a sprawling megacity and a key economic hub, famous for its mountainous terrain, hot pot cuisine, and foggy weather.

National Day

«National Day» is not a specific place or cultural site, but a general term for a holiday commemorating a nation’s independence, founding, or a significant historical event. For instance, France’s National Day (Bastille Day) on July 14th marks the start of the French Revolution, while the United States’ National Day (Independence Day) on July 4th celebrates the adoption of the Declaration of Independence in 1776.

Mid-Autumn Festival

The Mid-Autumn Festival is a major harvest celebration with roots in China’s ancient moon worship and harvest thanksgiving traditions over 3,000 years ago. Today, it is widely celebrated across East and Southeast Asia, where families gather to admire the full moon, share mooncakes, and light lanterns, symbolizing reunion and good fortune.

cyberpunk

Cyberpunk is a science fiction subgenre, not a physical place, that emerged in the 1970s and 1980s. It is characterized by a futuristic, high-tech world often dominated by corporations, featuring advanced cybernetics and a gritty, noir-influenced urban setting. Central to its themes are the conflicts between humanity and technology, as well as the struggles of marginalized individuals against oppressive systems.