Amid economic uncertainty, including rising inflation and currently low deposit interest rates, Indonesians face increasingly complex financial challenges in achieving their financial aspirations and goals.
Addressing these needs, Generali Indonesia has launched GEN Wealth, a dual-purpose life protection solution designed to provide various flexibilities and financial resilience against economic dynamics.
GEN Wealth is an innovative product that offers various advantages and flexibilities, including: US dollar (USD) or rupiah (IDR) currency options that customers can use for asset diversification and as a strategy to mitigate financial risks due to global economic changes, premium payment period options ranging from 2 to 5 years, and coverage period options that can be adjusted for 7, 9, or 11 years with a premium return feature of up to 147% at the end of the coverage period.
With the flexibilities offered by GEN Wealth, customers can design financial strategies according to their needs, such as education fund preparation, property purchases, family vacations, and various other future plans.
Additionally, if a customer passes away during the protection period and while premium payments are ongoing, GEN Wealth will provide a 100% premium refund according to what the customer has paid.
If the risk of death occurs during the protection period but after the premium payment period, GEN Wealth will provide a 100% sum assured benefit as inheritance to the family. GEN Wealth not only provides life protection but also serves as a robust financial instrument against the impacts of inflation and interest rate fluctuations.
Generali has experience in providing financial solutions for nearly 200 years globally and 17 years in Indonesia. By combining global experience and insights into local needs, Generali Indonesia strives to address the financial challenges faced by Indonesians according to evolving dynamics.
GEN Wealth serves as an innovative solution to meet customer needs with tangible benefits.
“If customers remain healthy, they will receive premium returns of up to 147%. If customers pass away during the premium payment period, they will receive a 100% refund of premiums paid. And if customers pass away, they will receive 100% of the sum assured as inheritance for their family. GEN Wealth provides solutions for every situation experienced by customers,” the company stated.
The introduction of GEN Wealth innovation demonstrates Generali Indonesia’s commitment to providing comprehensive and innovative financial solutions for Indonesian families.
GEN Wealth complements the financial solutions currently offered by Generali Indonesia for various segments with unique and different goals and needs, while responding to continuously increasing demand.
This is evident from Indonesian Life Insurance Association data showing industry renewal premium income increased by 6.1% (yoy), reflecting customers’ commitment to maintaining continuous protection.
Additionally, the number of insured persons also increased significantly by 8.8% to 123.70 million people compared to the first half of 2024, indicating public trust in life insurance remains strong and confirming growing public awareness of the importance of insurance as a long-term protection instrument.
Generali Indonesia wants customers to feel continuously supported in every life phase and at all stages of their financial preparation.
“GEN Wealth is one tangible form of how we respond to the needs of today’s modern society and are ready to serve as a Lifetime Partner, supporting customers in preparing relevant long-term financial plans. Generali Indonesia hopes that through GEN Wealth, more families can calmly achieve their dreams because they have protection that can also optimize family assets,” the company stated.
GEN Wealth is marketed through thousands of marketing personnel across Indonesia, who will professionally help customers obtain protection solutions. These marketing personnel are supported by the iPropose application for ease of online consultation, analyzing protection needs, and making initial premium payments online. The process is quick, secure, and verified.
