Read in 10 seconds

  • Personal shoppers in Jakarta are using the long weekend momentum to sell viral items that are hard for out-of-town buyers to find.
  • Collectible products like blind boxes, hype sneakers, skincare, merchandise, and viral foods are the main targets for personal shopping transactions.
  • High demand for these limited-edition items offers significant profit potential for personal shopping providers in Jakarta.

Long weekends often become a “harvest season” for personal shoppers in Jakarta. When shopping malls are crowded, discount events pop up, and people hate queuing, the opportunity to profit opens wide.

Interestingly, the most sought-after items now are no longer just imported chocolates or imported skincare. Social media trends have made many viral products suddenly hunted, especially items that are hard to find in other cities.

From observations of marketplace trends, social media, and shopping patterns during long weekends, there are several types of items predicted to be most profitable for personal shoppers in Jakarta.

Here is a list of items currently in high demand and likely to sell quickly during the long weekend:

1. Blind Boxes and Viral Collectible Toys

Blind box products remain one of the hottest items among personal shopping seekers. Collectible figures like Labubu, Skullpanda, and limited edition releases often sell out in a short time.

This phenomenon has grown larger after unboxing content went viral on TikTok and Instagram. Many collectors are willing to pay a premium to avoid queuing directly at the store.

Brands like POP MART also frequently trigger long queues when new releases arrive in Jakarta.

2. Sneakers and Running Shoes That Are Currently Hype

The running trend has made certain running shoes and sneakers a profitable field.

Some limited release models or specific colors often sell out quickly at official stores in Jakarta, while demand from out-of-town buyers is quite high. Products like local running shoes and lifestyle sneakers still have a large market during the long weekend.

Brands like Ortuseight, 910 Nineten, and New Balance frequently appear in search trends.

3. TikTok Viral Skincare and Body Care

Skincare products that go viral on TikTok remain one of the fastest categories for generating personal shopping transactions.

Buyers usually look for products that are heavily discounted, hard to find in their area, or newly available at certain stores in Jakarta.

Body scrubs, sunscreen, lip tints, and local perfumes are often highly sought after, especially during buy 1 get 1 promotions at modern retail stores.

Some local brands like Scarlett and Somethinc are also still strong among the youth market.

4. Tumblers and Lifestyle Merchandise

Lifestyle items like special edition tumblers, cute pouches, and cafe merchandise often go viral suddenly due to social media.

Limited collaboration products are usually the fastest to be hunted. Many buyers from outside Jakarta choose to use personal shopping services because stock in their area is often unavailable.

Seasonal edition products from Starbucks are among those routinely hunted by collector communities.

5. Viral Snacks and Souvenirs

Although it seems simple, the snack category remains a favorite for personal shoppers because it sells quickly.

Japanese snacks, viral cookies, croissant boxes, and desserts popular on TikTok are often sought by out-of-town buyers. During the long weekend, demand usually increases because many people gather with family.

However, personal shoppers need to pay attention to food durability and shipping systems to ensure product quality remains safe until it arrives.

6. Event and Concert Products

Jakarta is often filled with pop culture events, concerts, and community exhibitions during long weekends.

Official concert merchandise, photocards, event t-shirts, and exclusive tote bags are often targeted by personal shoppers because stock is limited and hard to find again.

Items like these usually have higher profit margins compared to regular retail products.

Although the opportunities are large, personal shoppers still need to calculate transportation costs, queuing time, and the

POP MART

POP MART is a Chinese pop culture and toy company, best known for its collectible designer toys, particularly the “Molly” and “Dimoo” series. Founded in Beijing in 2010, it gained massive popularity through blind box sales, where customers purchase sealed boxes containing random figures, fueling a global collecting craze. The brand has since expanded into art exhibitions and collaborations, becoming a key player in the modern designer toy industry.

Starbucks

Starbucks is a global coffeehouse chain founded in 1971 in Seattle, Washington, originally selling high-quality coffee beans and equipment. It expanded rapidly under CEO Howard Schultz in the 1980s and 1990s, transforming into an international brand known for its café culture and signature drinks. Today, it operates over 35,000 stores worldwide and is a major symbol of modern coffee consumption and globalization.

Jakarta

Jakarta, the capital of Indonesia, is a bustling megacity with a history dating back to the 4th century as the port of Sunda Kelapa. It was later renamed Batavia during Dutch colonial rule, serving as the center of the Dutch East Indies for over 300 years. Today, Jakarta is a vibrant cultural and economic hub, blending modern skyscrapers with historic landmarks like the Old Town (Kota Tua).