The Indian real estate sector has set a major record. In April-June 2025, 28 major real estate companies sold properties worth over ₹53,000 crore. This figure not only reflects the strength of the market but also raises the question of what the real reason behind this record sale is, and who these buyers are? This surge indicates that the demand for homes, especially in luxury and premium projects, remains strong, as people are increasingly preferring branded builders post-pandemic.
Prestige Estates Projects Limited remained at the top this quarter with pre-sales of ₹12,126.4 crore due to tremendous demand in their home market. Right behind it was the country’s largest realty company (by market value), DLF Limited, which booked sales of ₹11,425 crore, primarily due to luxury homes in Gurugram.
People are investing money in luxury homes
Godrej Properties secured the third position with bookings of ₹7,082 crore, followed by Lodha Developers at ₹4,450 crore and Delhi-NCR’s Signature Global at ₹2,640 crore. Together, these top five developers contributed a significant 71% to the total sales bookings of the 28 listed realtors.
The secret behind the sales record is that although fewer homes were sold, their prices increased. In April-June 2025, 93,280 homes were sold, which is lower than the previous year, but the total sales value increased by 9%, and the average home price rose by 14% to ₹1.42 crore. This means people are buying more expensive homes, not more homes. This reflects a trend of “premiumization” in the market, where people are preferring luxury and high-end properties. People now prefer investing in expensive and better homes rather than cheaper ones.
Who are the buyers, after all?
Behind these sales are different types of buyers purchasing homes based on their needs and lifestyles. In particular, NRIs from Gulf countries have now become major buyers; they invest thoughtfully, not emotionally. They take the help of advisors and choose projects based on rental income, property value, and infrastructure. The weakness of the Indian rupee (1 USD = ₹83-84) increases their purchasing power. Regulations like RERA have also increased transparency in the market, boosting their confidence.
Affluent individuals and luxury buyers
High-income individuals and wealthy families are also a major reason for this growth. In 2024, the supply of homes priced above ₹2.5 crore increased by 66%. These buyers want luxury homes with amenities like yoga areas, meditation rooms, and Zen gardens. They choose projects that are completed on time and by good developers.
Youth and middle class
Young buyers from the middle class are also showing interest in buying homes. For them, EMI and rent are almost equal, so they prefer buying 1BHK/2BHK homes.
Reasons for the increase in sales
Projects like metro and road networks have increased demand in the outskirts of Mumbai, Bengaluru, and Delhi-NCR. Better connectivity has increased prices in suburbs. People now find a better lifestyle and space there at a lower cost. RERA increased transparency, boosting buyer confidence. This ensures projects are completed on time, and investments are secure.
In the luxury market, it’s not just a home that is being bought, but an experience. Projects like the Puranik Group’s ‘Mirai’ and ‘Tokyo Bay’ with Japanese themes are examples of this. They feature amenities like Zen gardens, tea houses, and meditation areas. Buyers now seek identity and experience.
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