Investors in Ethiopia’s food industry sector have confirmed that ongoing economic reforms and industry support initiatives are creating a favorable environment for business expansion and investment growth.

They affirmed that the government has launched a package of reforms and incentives aimed at boosting both local and foreign investment.

According to the investors, these encouraging measures include several actions, such as recent macroeconomic reforms, the “Made in Ethiopia” initiative, and various policy adjustments intended to support local manufacturing and industrial productivity.

Enyo Chanie, sales and distribution manager at Dina Food Manufacturing, said the government supports the manufacturing sector through several initiatives, notably the “Made in Ethiopia” initiative.

He added that the continued implementation of this initiative plays a significant role in promoting locally manufactured products, expanding market access, and strengthening market linkages.

Dina Food Manufacturing produces a variety of products, including wheat flour and corn flour, as well as supplies for beverage factories.

Enyo also noted that the company, in addition to supplying the local market, is making intensive efforts to enter the export market.

Thomas Brehanu, sales manager at Tina Cooking Oils, also praised the government’s efforts to strengthen links between producers and buyers through industry support initiatives.

According to him, supporting local investors operating in the manufacturing sector contributes significantly to national economic growth through import substitution, job creation, and improved product supply.

During the fourth “Made in Ethiopia” exhibition of 2026, held in the current fiscal year, marketing agreements worth over 57 billion Ethiopian birr were signed, with participation from more than 350 companies from five key sectors.

Made in Ethiopia

“Made in Ethiopia” is a large-scale industrial park located in the Oromia region near Addis Ababa, established in 2019 as part of Ethiopia’s ambitious industrialization strategy. It was developed to attract foreign investment, particularly from Chinese and other international companies, focusing on textile and garment manufacturing. The park represents Ethiopia’s efforts to transform its economy from agriculture-based to manufacturing-led, though it has faced challenges related to labor rights and environmental concerns.