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Saudi Arabia Opens Its Pavilions at Beijing and Seoul Book Fairs as Part of a Comprehensive Cultural Program.

Cultural program - The Kingdom opens its pavilions at the Beijing and Seoul Book Fairs
Comprehensive cultural program – The Kingdom opens its pavilions at the Beijing and Seoul Book Fairs

Today, the Kingdom inaugurated its pavilion at the Beijing International Book Fair 2025, held at the National Convention and Exhibition Center in the Chinese capital, Beijing, from June 18 to 22. This event is part of the Saudi-Chinese Cultural Year 2025, reflecting the strength of bilateral relations between the two countries, which have been established for decades of solid friendship and continuous cooperation, and embody their aspirations to enhance cultural and knowledge exchange between their peoples.

The Kingdom’s pavilion features participation from several prominent cultural and national entities, in an integrated effort that reflects Saudi cultural diversity and enhances its global presence.

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About: Beijing International Book Fair

The Beijing International Book Fair (BIBF), inaugurated in 1986, is one of the largest and most significant book fairs in the world, held annually in Beijing, China. It serves as a prominent platform for the international exchange of books and publishing rights, drawing publishers, authors, and book lovers from around the globe. The fair showcases a wide array of books across various genres and features numerous events including rights negotiations, seminars, and cultural activities, highlighting the rich literary culture of China and fostering global literary exchanges.

About: National Convention and Exhibition Center

The National Convention and Exhibition Center (NCEC), located in various major cities such as Shanghai and Tianjin, China, is one of the largest exhibition complexes in the world. It serves as a major hub for international trade and exhibitions, facilitating numerous economic, cultural, and technological exchanges. Designed with a distinctive architecture featuring a “four-leaf clover” shape, the center hosts a wide range of events, from auto shows and technology expos to international summits, playing a crucial role in global commerce and communication.