The renowned outdoor fashion brand has officially launched its global program titled “Timbs It Yourself” in Indonesia, with the first event held at the Timberland Store in Paris Van Java (PVJ), Bandung from July 25-27, 2025.

This program is part of a creative campaign that has previously been successfully held in various countries, including Thailand. Now, Indonesia has been chosen as the host, with Bandung as the first city.

The selection of Bandung as the initial location was not without reason. The city is known as a hub for creativity, art, and a strong outdoor lifestyle, which aligns perfectly with the brand’s identity.

“We chose PVJ for the debut of ‘Timbs It Yourself’ because Bandung is synonymous with creativity, art, and a vibrant outdoor culture. Our PVJ store is also one of the largest with a strong customer base,” said the representative during the event.

The “Timbs It Yourself” program provides customers with the opportunity to express their creativity by personalizing products, particularly the iconic Yellow Boots, which symbolize the brand’s signature outdoor style.

“The Yellow Boots are famous as an outdoor product, but they are actually very versatile and can be worn in everyday activities. Through this program, we want customers to explore their own style,” they added.

Visitor enthusiasm for the event was notably high. The strong interest in Bandung reinforced the decision to launch the program in this city before expanding to others.

“The response in Bandung has been very positive. After this, we will bring ‘Timbs It Yourself’ to other cities like Jakarta, Medan, and Yogyakarta,” they explained.

By offering an interactive and customizable product experience, the brand aims to connect more closely with consumers in Indonesia, especially those who love outdoor style and functional yet fashionable apparel.

Timberland PVJ Bandung store

The Timberland PVJ Bandung store is a retail outlet located in Paris Van Java (PVJ), a popular shopping mall in Bandung, Indonesia. It offers Timberland’s signature outdoor footwear, apparel, and accessories, catering to adventure and fashion enthusiasts. The store reflects Timberland’s global brand identity while serving Bandung’s vibrant shopping culture. (Note: Specific historical details about this particular store are limited, but Timberland, founded in 1973, is known for its durable, eco-conscious products.)

Paris Van Java (PVJ)

Paris Van Java (PVJ) is a modern shopping mall located in Bandung, Indonesia, designed with a blend of contemporary and colonial architecture. The name “Paris Van Java” reflects Bandung’s historical nickname as the “Paris of Java” during the Dutch colonial era, when it was known for its European-style boulevards and vibrant culture. Today, PVJ is a popular lifestyle destination featuring retail stores, dining options, and entertainment venues, while paying homage to the city’s rich heritage.

Bandung

Bandung is the capital of West Java, Indonesia, known for its cool climate, colonial architecture, and vibrant arts and culinary scene. Established by the Dutch in the early 19th century, it became a key cultural and educational hub, hosting the historic 1955 Asia-Africa Conference. Today, Bandung is a popular tourist destination, famous for its creative street markets, tea plantations, and volcanic hot springs.

Thailand

Thailand, officially the Kingdom of Thailand, is a Southeast Asian country known for its rich history, vibrant culture, and stunning landscapes. Formerly known as Siam, it is the only nation in the region never colonized by European powers, maintaining its independence for centuries. Famous for its ornate temples, bustling cities like Bangkok, and beautiful beaches, Thailand is also renowned for its unique traditions, including Buddhist practices, lively festivals, and world-famous cuisine.

Jakarta

Jakarta, the capital city of Indonesia, is a bustling metropolis with a rich history dating back to the 4th century as a Hindu port city. It later became a major trading hub under Dutch colonial rule in the 17th century, known as Batavia. Today, Jakarta is a vibrant cultural and economic center, blending modern skyscrapers with historic landmarks like the Old Town (Kota Tua) and the National Monument (Monas).

Medan

Medan is the capital city of North Sumatra, Indonesia, and a vibrant cultural and economic hub. Founded in the 16th century, it grew significantly during the Dutch colonial era due to tobacco and rubber plantations. Today, it is known for its diverse ethnic mix, colonial architecture, and landmarks like the Grand Mosque and Maimun Palace.

Yogyakarta

Yogyakarta (often called Jogja) is a historic city on Indonesia’s Java Island, renowned as a center of Javanese culture, arts, and education. It was the seat of the Mataram Sultanate in the 16th–18th centuries and remains the only Indonesian monarchy still ruling within a republic, with the Sultan serving as governor. Key attractions include the UNESCO-listed Borobudur and Prambanan temples, the Kraton (Sultan’s Palace), and vibrant traditions like batik and wayang kulit (shadow puppetry).

Yellow Boots

“Yellow Boots” is a vibrant public art installation in Antwerp, Belgium, created by artist *Arne Quinze* in 2018. The sculpture features a pair of large, bright yellow boots made from steel and wood, symbolizing resilience and optimism. It serves as a playful landmark in the city, reflecting Antwerp’s contemporary art scene and creative spirit.

(Note: If you meant a different “Yellow Boots” site, please provide more context for an accurate summary.)