Offers its visitors a unique experience that combines cultures and adventures

Boulevard World, one of the most important and largest areas of the Riyadh Season, has opened its doors with its new look, bringing the world together in an integrated destination. It offers visitors a unique experience that combines cultures, adventures, and global flavors in one place, hosting more than 1,600 stores, 350 restaurants and cafes, and 40 rides and entertainment experiences.

The 2025 version of Boulevard World features a qualitative expansion that adds three new areas representing Kuwait, Indonesia, and South Korea, along with the development of several areas that were popular with visitors in previous seasons, giving them a deeper experience in exploring world cultures.

Development of the jungle area by introducing lemurs into the interactive experience

The area, which opens its doors to visitors from 4:00 PM until 12:00 midnight, includes 24 sub-areas. In addition to the three new areas, these include Saudi Arabia, Africa, Turkey, Iran, Japan, China, France, Italy, Morocco, Greece, Mexico, Spain, Egypt, the United States, India, Asia, Indonesia, the Levant, Courchevel, The Planet, The Lake, The Pier, the War Dolphinarium, and the Jungle.

The new updates in Boulevard World are highlighted by the development of the Africa area with a special entrance and a bird area that allows visitors to see them up close, updating the dolphin area with entertainment shows and an educational corner dedicated to families and children, in addition to developing the jungle area by introducing lemurs into the interactive experience. Four new rides have been added to the area, along with the launch of a new Pac-Man experience in the Iran area and a PUBG experience within the pyramid setting of the Egypt area.

Boulevard World hosts a wide range of events and activities, most notably the “Amazonia Awakens” experience that simulates a boat ride rising to a height of 20 meters before descending with a large water spray, skill games that test participants’ accuracy and give them instant prizes, in addition to roaming shows and musical parades with costumes representing multiple cultures, traditional markets that display local products from various countries around the world, as well as more than 350 restaurants and cafes serving international and local cuisine in diverse cultural atmospheres.

Boulevard World

Boulevard World is a major entertainment and cultural destination within Riyadh’s Boulevard City, part of the larger Riyadh Season festival in Saudi Arabia. It first opened in 2019 and is designed to offer a global experience, featuring replicas of famous international landmarks, themed zones, and diverse cultural performances. The project reflects the Kingdom’s Vision 2030 initiative to boost tourism and provide new recreational opportunities for residents and visitors.

Saudi Arabia

Saudi Arabia is a modern nation founded in 1932, but its history is deeply rooted as the birthplace of Islam in the 7th century. It is home to the religion’s two holiest cities, Mecca and Medina, and the cultural site of Al-Hijr (Madain Salih), a well-preserved Nabatean city and a UNESCO World Heritage site. The country’s culture and governance are traditionally based on Islamic law and the heritage of its Bedouin tribes.

Africa

Africa is the world’s second-largest continent and is widely considered the cradle of humankind, with the earliest fossil evidence of our ancestors found there. It is home to an immense diversity of cultures, languages, and historic empires, such as ancient Egypt, Mali, and Great Zimbabwe. The continent’s more recent history was profoundly shaped by colonialism, followed by widespread movements for independence in the 20th century.

Turkey

Turkey is a transcontinental nation bridging Europe and Asia, renowned as the heartland of successive empires, including the Byzantine and Ottoman. Its rich cultural heritage is visible in iconic sites like the Hagia Sophia in Istanbul and the ancient ruins of Ephesus. This unique position has created a vibrant culture that is a fusion of Eastern and Western traditions.

Iran

Iran is a country with a rich cultural heritage dating back thousands of years, home to one of the world’s oldest continuous major civilizations. It was the heart of the ancient Persian Empire and is renowned for its influential contributions to art, science, and literature. Today, Iran features numerous UNESCO World Heritage sites, including the majestic ruins of Persepolis and the stunning Islamic architecture of Isfahan.

Japan

Japan is an island nation in East Asia with a history spanning millennia, unified by its first emperor around the 660 BCE. It is renowned for its unique blend of ancient traditions, such as samurai culture and Shinto shrines, with modern technological innovation and global pop culture.

China

China is one of the world’s oldest continuous civilizations, with a recorded history spanning over four millennia and dynasties such as the Shang, Zhou, Qin, and Ming shaping its cultural and political landscape. Today, it is a vast nation renowned for its profound contributions to philosophy, art, and science, as well as iconic landmarks like the Great Wall and the Forbidden City. Modern China is a global power that blends its ancient traditions with rapid technological and economic development.

France

France is a Western European nation with a rich cultural and historical legacy, dating back to ancient times through the Roman era, the rise of the monarchy, and the revolutionary birth of the modern republic. It is globally celebrated for its iconic landmarks like the Eiffel Tower, its profound contributions to art, philosophy, and cuisine, and its role as a major center of European culture and diplomacy.