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- The minimalist and elegant old money fashion trend is now entering the urban running scene through 2026.
- Runners now prefer local shoes with neutral colors and simple designs over neon-colored models.
- Local brands like Compass, League, Ortuseight, 910 Nineten, and Specs have successfully presented premium-style running shoe collections.
In the fashion world, the “old money” trend continues to persist into 2026. This style is synonymous with a simple appearance, clean colors, and an expensive look without being too flashy.
Interestingly, this trend is now starting to enter the running world.
In the past, running shoes were associated with neon colors and aggressive designs, but now more and more runners are looking for models that are visually quieter. The colors are neutral, the logos are not too big, but they still look premium when worn.
This phenomenon is starting to be seen in urban running communities in Jakarta and on social media. Some local brands even quietly have designs that fit the old money aesthetic.
Here are five brands that appear elegant without needing to “shout” too much.
1. Compass: Clean and Minimalist
Compass is one of the local brands most often associated with a clean and minimalist style.
Some of their sporty models have earth tone color combinations and simple silhouettes that feel “calm” when worn.
There aren’t too many excessive details, but that’s precisely what makes their look appear expensive.
2. League: Simple but Still Elegant
League has several running models with a fairly understated design.
The choice of white, light gray, navy, and cream colors makes their shoes easy to pair with both sportswear and casual outfits.
For many urban runners, models like this feel more timeless compared to shoes with overly busy colors.
3. Ortuseight: Sporty but Not Noisy
So far, Ortuseight has been known for its fairly aggressive sporty designs.
However, some of their latest series are starting to appear cleaner with neutral colors and branding that is not too dominant.
As a result, the shoes still look modern without feeling too busy.
4. 910 Nineten: Modern with a Premium Touch
910 Nineten often appears futuristic. But some of their models actually have a fairly strong premium feel.
Especially models dominated by white, black, or beige colors that look more mature and clean.
5. Specs: Starting to Play with Minimalist Style
Specs is also starting to present simpler designs compared to the previous era.
Some of the latest models look visually neater and are suitable not only for running but also for daily activities.
Why is the Old Money Style Entering the Running World?
Many runners now prefer a cleaner look, not too busy with colors, easy to match with outfits, and looking expensive without being excessive.
Therefore, shoes with minimalist designs are starting to be more in demand compared to models with large logos and overly flashy colors.
Besides being comfortable for running, models like this are also suitable for a flexible urban lifestyle.
This phenomenon shows that the running world is now getting closer to lifestyle fashion. Many people choose shoes not only for performance but also because they match their daily style of dress.
It’s no wonder that local brands capable of presenting clean designs are starting to be increasingly noticed by young runner communities. The old money trend proves that looking attractive doesn’t always have to involve busy logos or flashy colors.
And amidst the development of the running lifestyle world, Indonesian local brands are starting to be able to present simple, elegant designs that feel more mature.
For some urban runners, that’s precisely where the “expensive” look lies.
