To all government agencies, organizations, enterprises, institutions, social groups, and caring individuals:

2024 marks the 75th anniversary of the founding of the People’s Republic of China, a key year for achieving the goals and tasks set in the “14th Five-Year Plan,” and a year for accelerating the implementation of the “Hundreds, Thousands, and Tens of Thousands Project” in Guangdong Province and Shenzhen City. Vigorously carrying out the 2024 “6.30” campaign to support rural revitalization in Luohu District, mobilizing the whole society to actively participate, is of great significance in assisting Luohu District’s paired assistance areas, such as Longlin and Xilin in Guangxi, Lufeng City in Shanwei, and Chao’an District in Chaozhou, in consolidating and expanding the achievements of poverty alleviation and effectively linking them with rural revitalization, promoting integrated urban-rural development, and accelerating the modernization of agriculture and rural areas. On the occasion of the 2024 “6.30” campaign to support rural revitalization, we issue the following initiative to all sectors of society:

Let us jointly participate in the “6.30” campaign to support rural revitalization, concentrate our efforts, and work together to promote coordinated urban-rural regional development. Let us jointly create a “Shenzhen Model” for the “6.30” campaign to support rural revitalization, and build more high-quality demonstration projects. Let us extend a helping hand and offer our compassion, taking concrete actions to consolidate and expand the achievements of poverty alleviation, comprehensively advance rural revitalization, and make greater contributions to building beautiful and livable villages and promoting coordinated urban-rural regional development!

We will adhere to the principles of fairness, justice, and openness, establish dedicated accounts, implement centralized supervision, promptly disclose donation funds, goods, and their management and usage information, and willingly accept supervision from audit agencies and all sectors of society. We will adhere to a results-oriented approach, pledging that all funds and goods raised through the campaign will be used entirely for consolidating poverty alleviation achievements and advancing all aspects of rural revitalization. We will ensure service support by actively facilitating project matching, implementation, and follow-up work, handling invoice issuance, strengthening recognition and incentives, and fully safeguarding the outcomes of charitable endeavors.

The wind is strong as we set sail, and now is the time for kindness. Let us join hands, gather the power of goodwill, embark on the journey toward common prosperity, and commit ourselves to the grand cause of rural revitalization with shared mission and responsibility, accelerating the “Hundreds, Thousands, and Tens of Thousands Project” to promote coordinated urban-rural regional development. We believe that your warm and benevolent actions will become a vibrant chapter in the comprehensive advancement of rural revitalization! We eagerly look forward to your participation, working together to build green and beautiful villages suitable for living and working, and jointly painting a magnificent picture of rural revitalization!

Donation Method 1: Bank Transfer

Payee Account: Luohu District Charity Association, Shenzhen

Bank: Agricultural Bank of China, Shenzhen Guomao Sub-branch

Bank Account Number: 41008900040257217

Donation Remark: “6.30” Campaign to Support Rural Revitalization

Inquiry Hotline for Donations and Related Receipts: 25543306

Donation Method 2: WeChat QR Code Donation

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People’s Republic of China

The People’s Republic of China, established on October 1, 1949, is a vast East Asian nation with a rich history spanning over 5,000 years. It is home to iconic cultural sites such as the Great Wall, the Forbidden City, and the Terracotta Army, reflecting its imperial past and diverse heritage. Today, it is a major global power, blending ancient traditions with rapid modernization.

Guangdong Province

Guangdong Province, located on the southern coast of

People’s Republic of China

The People’s Republic of China (PRC) was established on October 1, 1949, following the Chinese Communist Party’s victory in the civil war, with Mao Zedong proclaiming its founding in Beijing. It represents the continuation of one of the world’s oldest civilizations, with a rich history dating back thousands of years, and has since evolved into a major global economic and political power. Today, the PRC is known for its rapid modernization, cultural heritage, and significant influence in international affairs.

Guangdong Province

Guangdong Province, located on China’s southern coast, has a rich history as a major trading hub, particularly through the port of Guangzhou (formerly Canton), which connected China to global markets via the Maritime Silk Road. It was the birthplace of the influential 1911 Xinhai Revolution, led by Sun Yat-sen, which ended imperial rule, and later became a pioneer of China’s economic reforms in the late 20th century. Today, Guangdong is known for its vibrant Cantonese culture, cuisine, and being a manufacturing powerhouse.

Shenzhen City

Shenzhen, located in southern China near Hong Kong, was a small fishing village until it was designated as China’s first Special Economic Zone in 1980. This transformative policy rapidly turned it into a global technology and innovation hub, known for its skyline and fast-paced growth. Today, it is a major city with a rich history of economic reform and cultural diversity.

Luohu District

Luohu District is the oldest and one of the most vibrant commercial centers in Shenzhen, China. Originally a small border town, it became the launchpad for Shenzhen’s transformation into a major metropolis after being designated as a Special Economic Zone in 1980. Today, it is known for landmarks like the Luohu Commercial City and the Dongmen Pedestrian Street, reflecting its history as a gateway for trade and cross-border commerce with Hong Kong.

Longlin

Longlin is a county in Guangxi, China, known for its stunning karst landscapes and diverse ethnic cultures, particularly the Miao and Yi peoples. Historically, the area was part of the ancient Baiyue region and has been inhabited for centuries, with its name originating from a local legend about a dragon. Today, it is celebrated for its natural beauty, including the Longlin Geopark, and traditional festivals like the Miao New Year.

Xilin

Xilin, also known as Xilin Gol, is a vast grassland region in Inner Mongolia, China, renowned for its nomadic pastoral culture and stunning natural landscapes. Historically, it served as a vital territory for Mongol tribes, including the Chahar and Ujumchin, and was an important stop along the ancient tea-horse trade routes. Today, the area is celebrated for its traditional Mongolian festivals, such as the Nadam Fair, and its efforts to preserve grassland ecology and heritage.

Lufeng City

Lufeng City, located in Guangdong Province, China, has a history dating back over 2,000 years to the Qin Dynasty. It is known for its rich Hakka culture and historical significance as a key site during the Chinese Civil War, particularly for the Haifeng-Lufeng Soviet established in the 1920s. Today, the city blends its revolutionary heritage with natural attractions like the Xuanwu Mountain and coastal scenery.

Chao’an District

Chao’an District is a historic administrative region in Chaozhou, Guangdong Province, China, known for its rich cultural heritage dating back over a thousand years. It was once the political, economic, and cultural center of the ancient Chaozhou region, playing a key role in the development of Teochew culture and trade during the Song and Ming dynasties. Today, it preserves numerous ancient temples, bridges, and traditional architecture, reflecting its enduring significance in Chinese history.

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