A variety show that delves into the local favorites of the Tokai region. This time, it features a special on the ultimate cost-performance discount supermarket with incredible time sales. The show closely follows a discount supermarket passionate about bargain sales. (Prices are as of the time of reporting.)

What is the instant time sale that ends within 10 minutes?

First, we look at the instant time sale at Super Sanshin, a discount supermarket founded 45 years ago with nine stores in Gifu and Aichi.

Vegetables are cheap: sunny lettuce for 117 yen, large radish for 139 yen, potatoes (8-pack) for 117 yen, and carrots (5-pack) for 117 yen.

Meat is also a bargain: Gifu prefecture Hida beef thinly sliced for 847 yen, originally 100g for 1275 yen, Hida beef rib steak meat half price at 638 yen, and domestic pork minced (700g) for 1059 yen.

And every Sunday, the instant time sale makes prices even lower! According to the store manager of Super Sanshin, the sale is named the instant time sale because it limits the number of items and ends within 10 minutes.

Tokai region

The Tokai region in Japan, which includes Aichi, Gifu, Shizuoka, and Mie prefectures, is historically significant as the corridor along the ancient Tokaido road connecting Kyoto and Edo (modern-day Tokyo). During the Edo period, it flourished as a key trade and travel route, with post towns like Nagoya and Hamamatsu becoming cultural and economic hubs. Today, the region is known for its industrial strength, particularly in automotive manufacturing, and preserves landmarks such as Nagoya Castle and Ise Grand Shrine.

Gifu

Gifu is a city in central Japan, historically significant as a key site during the Sengoku period. It was home to Gifu Castle, originally built by the Saito clan and later famously used by the warlord Oda Nobunaga as his base for unifying Japan. Today, the city is known for its scenic views, traditional cormorant fishing on the Nagara River, and well-preserved historical landmarks.

Aichi

Aichi Prefecture, located in central Japan, is historically significant as the heartland of the powerful Oda and Tokugawa clans during the Sengoku period. Its capital, Nagoya, is home to Nagoya Castle, a symbol of the region’s feudal heritage, while the prefecture also played a key role in Japan’s modern industrialization. Today, Aichi blends this rich history with cutting-edge technology, being a major center for automotive manufacturing.

Super Sanshin

Super Sanshin is a prominent music store and cultural hub located in Naha, Okinawa, specializing in the traditional three-stringed instrument called the sanshin. Established in 1973, it has played a key role in preserving and promoting Okinawan folk music, offering instruments, lessons, and live performances. The shop also houses

Gifu Castle

Gifu Castle, originally built by the Saito clan in the 13th century, is a historic Japanese fortress perched atop Mount Kinka in Gifu Prefecture. It gained prominence in the 16th century when the warlord Oda Nobunaga captured it and used it as a base for his campaign to unify Japan, renaming it from “Inabayama Castle” to “Gifu Castle.” Today, the reconstructed castle serves as a museum and offers panoramic views of the surrounding city and Nagara River.

Nagara River

The Nagara River, located in Gifu Prefecture, Japan, is renowned for its pristine waters and the traditional art of cormorant fishing (ukai), which has been practiced there for over 1,300 years. Historically, the river has been an important transportation route and a source of sustenance, with its clear streams supporting local fisheries and agriculture. Today, it remains a cherished natural and cultural landmark, attracting visitors for its scenic beauty and historic fishing performances.

Nagoya Castle

Nagoya Castle, originally constructed in 1612 by the Tokugawa shogunate, served as a key military and political stronghold during the Edo period. The castle was largely destroyed in World War II air raids, but its iconic main keep was reconstructed in 1959 using modern materials. Today, it stands as a historic landmark and museum, showcasing samurai artifacts and offering panoramic views of Nagoya.

Ise Grand Shrine

The Ise Grand Shrine, located in Mie Prefecture, Japan, is the most sacred Shinto shrine in the country, dedicated to the sun goddess Amaterasu. Its history dates back over 2,000 years, and it is famous for the tradition of *shikinen sengū*—the ritual rebuilding of the shrine’s main structures every 20 years, which has been practiced for centuries to symbolize renewal and preserve ancient building techniques. The shrine complex consists of two main sites, Naikū and Gekū, and attracts millions of pilgrims and visitors annually.

Tokaido road

The Tōkaidō road was one of the five major routes of Edo-period Japan, connecting Edo (modern-day Tokyo) to Kyoto along the Pacific coast. Established in the early 17th century under the Tokugawa shogunate, it served as a vital artery for travel, commerce, and the movement of feudal lords under the sankin-kōtai system. Today, its historic path is famously celebrated in ukiyo-e art, such as Hiroshige’s “The Fifty-three Stations of the Tōkaidō,” and many sections are preserved as modern highways and cultural heritage sites.

Edo

Edo, the former name of Tokyo, was the political and cultural center of Japan during the Tokugawa shogunate from 1603 to 1868. It grew from a small fishing village into one of the world’s largest cities, known for its vibrant merchant culture, strict social hierarchy, and the iconic Edo Castle. The city was renamed Tokyo after the Meiji Restoration, when the imperial capital moved from Kyoto.

Kyoto

Kyoto, once the imperial capital of Japan for over a thousand years, is a city renowned for its profound cultural and historical significance. It is home to thousands of classical Buddhist temples, Shinto shrines, palaces, and traditional wooden houses, many of which are UNESCO World Heritage Sites. Despite being spared from much of World War II’s destruction, the city preserves a rich legacy of Japanese art, tea ceremonies, and geisha culture that continues to attract global visitors.

Super Sanshin

Super Sanshin is a traditional Japanese three-stringed instrument shop located in Naha, Okinawa, dedicated to crafting and selling sanshin, a key element of Okinawan folk music. Its history is rooted in the preservation and promotion of the Ryukyuan musical tradition, which dates back centuries and was influenced by Chinese instruments. The shop offers custom-made instruments, repairs, and lessons, serving both local musicians and visitors interested in experiencing Okinawan culture.