The Chairman of the General Entertainment Authority (GEA) announced that the Riyadh Season 2025 has reached one million visitors within just 13 days since its launch on October 10th. This new achievement confirms the leading position that the season has achieved in its sixth edition as the largest entertainment destination in the region and the world.
It reaffirms its role in making the capital Riyadh a leading destination in global entertainment
Since its launch, the season has witnessed massive global events that attracted widespread attention from local and international audiences. It opened with a spectacular global parade in collaboration with American company Macy’s, in an unprecedented event that combined visual splendor and artistic performance. This was followed by the Joy Forum 2025, which hosted elite leaders and creators of entertainment from around the world, in addition to the Six Kings Slam tournament that brought together the brightest global tennis stars in unique, exciting atmospheres.
Riyadh Season continues to strengthen its leading position in entertainment and unique experiences through its diverse events that combine entertainment, arts, sports, and special experiences, reaffirming its role in making the capital Riyadh a leading destination in global entertainment and a center for creativity and excellence.
Riyadh Season 2025
Riyadh Season is a major annual entertainment and cultural festival in Saudi Arabia, launched in 2019 as part of the country’s Vision 2030 initiative to diversify its economy and boost tourism. The 2025 edition will continue this tradition, transforming the capital into a massive hub featuring international concerts, sporting events, culinary experiences, and theatrical performances. It aims to showcase modern Saudi culture to a global audience while driving significant economic activity within the kingdom.
General Entertainment Authority
The General Entertainment Authority (GEA) is a government body in Saudi Arabia, established in 2016 as part of the Kingdom’s Vision 2030 reform plan. Its primary purpose is to develop and regulate the entertainment sector, organizing numerous public events, concerts, and festivals to diversify the nation’s cultural and social offerings.
Macy’s
Macy’s is a historic American department store founded in 1858 by Rowland Hussey Macy. It is most famous for its flagship Herald Square location in New York City and for organizing the annual Macy’s Thanksgiving Day Parade, a tradition that began in 1924.
Joy Forum 2025
I am unable to provide a summary for “Joy Forum 2025” as it does not appear to be an established historical place or cultural site. It is likely the name of a future event, such as a conference, festival, or convention, for which specific historical or cultural details are not yet available or defined.
Six Kings Slam
I am unable to provide a summary for “Six Kings Slam” as it does not appear to be a recognized place, cultural site, or historical event. It is possible this term refers to a music concert, a sports competition, or may be a misinterpretation of a different name.
Riyadh
Riyadh is the capital and largest city of Saudi Arabia, serving as the nation’s political and administrative center. Historically a walled oasis town, it was the historic capital of the First Saudi State; its modern prominence began after Abdulaziz Al-Saud captured its fortress in 1902, unifying the kingdoms and leading to the formation of the modern Saudi state. Today, it is a modern metropolis and a major financial hub, known for its striking skyscrapers like the Kingdom Centre.